Inside the agency that doubled its portfolio in a year

When Camille Rethoré took over the family agency in Bordeaux, the team spent most of its days figuring out where each file stood instead of prospecting for new listings. The portfolio had been stuck around 35 properties for two years.

The real problem wasn’t a lack of listings

“We were wasting an enormous amount of time just getting each other up to speed,” she explains. “Every Monday we’d go back over files we already knew, simply because no one had the same information at the same time.”

We stopped following up on gut feeling. Our sellers get an update every Friday, and valuation appointments convert far better now.

What actually changed

• One single place to track every listing, accessible from the field

• Seller reports generated automatically from viewings that already happened

• More time freed up for prospecting, without hiring another agent

A year later, the agency manages more than double the listings with the same team. The change didn’t come from working harder, but from no longer wasting time on what could be automated.